About us
Remember the businesses that made you feel something growing up?
The coffee shop where the owner knew your order. The bookstore that felt like a second living room. The restaurant where birthdays meant something.
Those places weren't just businesses. They were part of your life.
But here's what we kept watching: Those businesses were closing. Not because they weren't loved, but because running a business is brutally hard, especially when sales slow down.
Meanwhile, the world was getting more digital. More isolated. More AI-driven. And people were starving for real connection…for places where they actually belonged.
That's why we started Less Boring.
Our mission is simple: Help local businesses survive and flourish by making them the heartbeat of their communities through unforgettable experiences.
Not generic events. Not marketing theater. Experiences that make people feel like they belong.
Because in a world where customers have infinite choices, the businesses that win aren't just selling products. They're creating places people defend, recommend, and return to even when there's no discount.
We help you become that place. We empower you to transform your business into a destination, not just a transaction
Help you design and launch creative, experience-driven events and campaigns that get your community talking.
Provide tools and inspiration to make your marketing less boring and more memorable.
Connect you with other local businesses for unique collaborations that amplify your reach and impact
What we do
We’re here so the next generation doesn’t have to say goodbye to their favorite neighborhood spots. With Less Boring, you can turn slow days into signature moments and keep your doors open for years to come.
We won't make your marketing "less boring" with gimmicks.
We'll make your experiences:
Provably profitable (or we'll fix them until they are)
Strategically aligned (sales and marketing finally agree)
Actually memorable (people come back without being asked)
Professionally executed (event day doesn't stress you out)
That's how you become the business people remember and fight to keep around when times get hard.
Let’s make your business the place where memories are made together.
Our promise
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Less Boring specializes in designing creative, experience-driven events and campaigns tailored to your business and community. These can range from in-store events and workshops to collaborative local partnerships, all aimed at making your business a destination rather than just a storefront.
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The level of involvement depends on the scope of the project and your preferences. Some business owners prefer to be hands-on, while others want Less Boring to handle everything. We clarify expectations upfront so you know how much time and input will be needed from your team, especially during the initial onboarding and planning stages.
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Short-term, you can expect increased local engagement, foot traffic, and buzz around your business. Long-term, our goal is to help you build a loyal customer base and position your business as a vital part of your community, making you more resilient during slow sales periods.
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We provide clear data tracking and reporting so you can see how events and campaigns are performing. This includes metrics like attendance, customer feedback, and impact on sales, ensuring transparency and actionable insights.
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Contact us through our website to schedule a free consultation. We’ll discuss your goals, challenges, and how Less Boring can help your business become an unforgettable part of your community.