The Community ROI Gap: How Small Businesses Turn Local Events Into Revenue Engines
Learn how cafés, boutiques, restaurants, SaaS startups, and consultants under $5M can finally measure event ROI and turn community events into reliable revenue. This whitepaper breaks down the Community ROI Gap, the 5 measurement mistakes, and a 30-day roadmap to run profitable events with a small team.
Chief Event Officer Complete Guide 2026
This guide isn't about event planning. It's about event strategy…the difference between companies that know which events drive revenue and which ones are guessing. It's about the executive role that bridges that gap: the Chief Event Officer.